Case Study - Super-Pharm - Increase supplier funding

SUPER-PHARM INCREASES SUPPLIER FUNDING WIITH DATA ANALYTICS

Super-Pharm looked to expand its collaborations with suppliers as part of an ongoing customer-first strategy.

The company understood that easily accessible aggregated reports and analytics about customer buying behaviors, shared with suppliers – same platform, same data - would paint a full picture and empower suppliers to develop more collaboration campaigns to benefit all links in the chain: Supplier, Retailer, and Customer.